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Use Measurement to Drive Analyst Relations Objectives

01:04:00

Jun 3, 2021 03:49 PM

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Speakers

Duncan Chapple
Head of Analyst Relations @CCgroup
He is the preeminent consultant on the optimization of international analyst relations and the value created by analyst firms. As the head of CCgroup's analyst relations practice, Chapple directs programs that increase the value of relationships with industry analysts and sourcing advisors.
Matthew Denby
Measurement Specialist @CCgroup
Matt joined CCgroup after spending four years studying PR at Bournemouth University. Early on he showed an aptitude to integrating PR theory into practice and has been instrumental in CCgroup’s strategic and results-driven approach to measurement. Matt’s thirst for tech is clear, especially when it comes to security. When he’s not working, you’ll tend to find him travelling the world on his motorbike.